Shake It Up
Tic Tac
The style frames were made by hand lettering designs first, and then creating practical sets using real Tic Tac’s for a photo shoot.
These frames were created at Brand New School for Tic Tac's 2012 promotional campaign
Credits
Creative Direction Jonathan Notaro
Art Direction Chris Palazo
Design Freddy Arenas
Set & Photography Freddy Arenas
